Recognition that reaches every employee, not just the ones with a desk.
Field staff, site workers, drivers, retail crews — WhatsApp is where your people already are. RibiPeople delivers recognition and rewards there directly.
From manager to employee in seconds.
HR enrols employees
Add each employee's WhatsApp number during onboarding — same as any other profile field. One-time setup per employee.
Manager triggers recognition
From the RibiPeople dashboard, a manager selects the employee, writes the message, and optionally attaches a reward. Takes under 60 seconds.
Message arrives instantly
The employee receives a WhatsApp message — their name, what they're being recognised for, and a reward link if applicable. Delivered in seconds.
Employee claims their reward
One tap on the link in the message. The employee selects from the reward catalogue in their currency. No login required.
The channel matters as much as the message.
Read in minutes, not days
WhatsApp messages are read within minutes on average. Email recognition programmes in Africa have open rates below 25%. The channel matters as much as the message.
Reaches every employee
Office workers, field staff, site workers, delivery teams — any employee with a phone number receives recognition. No corporate email required, no app download.
Native to every African market
WhatsApp is the primary communication layer across the markets we support. Recognition lands where people already are.
No friction for recipients
Employees don't need to set up anything. They receive recognition in the WhatsApp they already use for everything else.
Personal, not corporate
A message from the company lands in the same space as messages from family. That context creates a different emotional response than an HR system notification.
Reward redemption in the message
If a reward is attached, the redemption link is in the message. One tap to claim. No separate platform, no extra steps.
Built for teams that aren't at a desk.
Mining and site workers
Copperbelt, South African mines, extraction sites — safety milestone recognition, shift achievements and tenure awards delivered on-site.
Zambia · South Africa · Tanzania
FMCG field sales teams
Field reps covering rural routes rarely check corporate email. WhatsApp recognition reaches them wherever they are.
Nigeria · Ghana · Kenya
Logistics and delivery crews
Drivers and dispatch teams working long hours across African cities. Recognition sent to their number, not a work inbox they never open.
Nigeria · Kenya · Egypt
Retail frontline staff
Store associates and floor staff who don't sit at desks. Recognition delivered between shifts, acknowledged in real time.
South Africa · Egypt · Ghana
“Field staff told us they felt invisible. Recognition via WhatsApp changed that faster than any salary review could. They actually showed me the message from their phone — proud to have received it.”
Head of HR Operations, Kenya
“We tied recognition to safety milestones and sent via WhatsApp. The crews started competing to hit the targets. Something about the message arriving on their personal phone made it feel real.”
Head of HSE & People, Zambia